According to a new report, witnessing your Christian faith to people may do more harm than good. According to the study, when people were the object of Christian witnessing, 59% developed a more negative perception of Jesus and/or Christianity while only 19% developed a more positive perception. In other words, witnessing is three times as likely to produce negative results.
But didn’t we already know this? The “Jesus Talk” is famously awkward and off-putting, much like that guy who tries to steer the conversation toward his passion for Amway.
For a great illustration of this general fact, consider this great segment from Jim Gaffigan’s comedy act. Gaffigan is a Catholic, but he isn’t restricted to doing comedy for a Christian ghetto. Indeed, he’s one of the leading comics working today. And in this segment he points out that there is no quicker way to introduce awkwardness to a conversation (and a relationship) than pulling Jesus into it:
To be sure, the lesson here isn’t to never talk about your faith. But let other people ask you about it. The uninvited sales pitch can do a lot of damage.